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CAREERS

HIRING: MARKETING MANAGER

Reports To: Creative Director Employment Status: Part-Time (30–35 hours per week) @ $20-25/hr Work Arrangement: Hybrid Submission Instructions: Email resume and cover letter to marketing@citydancecorps.com with headline “Expression of Interest: Marketing Manager”

POSITION SUMMARY

The Marketing Manager at City Dance Corps leads the planning, execution, and optimization of marketing initiatives that drive enrollment, retention, brand awareness, and revenue growth across City Dance Corps' programs and services. Working closely with the Creative Director and cross-functional teams, this role oversees customer acquisition and retention strategies, digital marketing, website management, partnerships, campaign development, and customer engagement initiatives. The ideal candidate is strategic, creative, highly organized, and excited to contribute to a collaborative and dynamic environment.

WHO WE ARE

City Dance Corps is the GTA’s top dance studio with over 24 years of experience. We are committed to community-forward, high-quality dance education in a welcoming environment, offering programming for all ages and all levels. We pride ourselves on having the most diverse roster of dance styles available in the city, and on creating an inclusive space where people can express, learn, connect, and grow through dance.

WHO YOU ARE
At City Dance Corps, we look for more than experience. We look for individuals who are ambitious, curious, and eager to take ownership of their work while contributing to a collaborative team environment.


You are someone who is:

  • Excited to learn, take on new challenges, and grow with the organization.

  • Creative, proactive, and accountable with a strong "can-do" attitude.

  • Comfortable balancing strategic thinking with hands-on execution.

  • Collaborative and adaptable in a fast-paced environment. Positive, solution-oriented, and resourceful.

KEY RESPONSIBILITIES

Marketing Strategy & Campaign Management

  • Develop and execute marketing strategies and campaigns that support enrollment, retention, brand awareness, and revenue growth.

  • Plan and manage promotions, launches, events, performances, and seasonal registration campaigns.

  • Monitor market trends, customer behaviour, and performance insights to identify growth opportunities.

  • Support the development of promotional pricing strategies, discounts, offers, and incentive structures that support business goals.

  • Chair weekly marketing meetings, including agenda preparation and meeting minutes.

  • Collaborate with administrative, instructional, and customer service teams to support organizational goals. Provide guidance to marketing support staff as required.

Customer Engagement & Digital Marketing

  • Manage customer acquisition, retention, and re-engagement initiatives through email, SMS, paid advertising, partnerships, referral programs, and marketing automations.

  • Oversee CRM strategy, audience segmentation, customer journeys, and loyalty/rewards programs.

  • Manage website content and digital marketing channels, including Google Ads, Meta Ads, email marketing, social media, and emerging platforms.

  • Maintain Squarespace and Shopify websites, ensuring content, promotions, and programming information remain current and accurate.

Content, Branding & Partnerships

  • Develop marketing content and promotional materials across digital and print channels.

  • Create visual assets, campaign messaging, and storytelling initiatives that strengthen audience engagement.

  • Ensure consistency of brand voice and visual identity across all customer touch-points.

  • Lead partnerships, sponsorships, influencer collaborations, community events, and public-facing initiatives.

Analytics & Data Management

  • Track campaign performance and key marketing metrics.

  • Analyze customer, content, campaign, and revenue data to identify opportunities for improvement.

  • Prepare reports, presentations, and recommendations for leadership.

QUALIFICATIONS
Required

  • Minimum four (4) years of experience in marketing, communications, or a related field.

  • Experience managing multi-channel marketing campaigns from strategy through execution.

  • Experience with CRM systems, marketing automation, and customer lifecycle marketing.

  • Strong project management, communication, analytical, and presentation skills.

  • Strong understanding of marketing analytics, content performance metrics, and customer engagement reporting.

  • Ability to manage multiple priorities in a fast-paced environment while maintaining attention to detail.

  • Proactive, adaptable, collaborative, and comfortable taking ownership of projects.

  • Proficiency with digital marketing platforms, content management systems, and analytics tools.


Preferred

  • Post-secondary education in Marketing, Communications, Business, or a related field.

  • Experience in arts, education, recreation, fitness, or community-based organizations.

  • Experience managing paid digital advertising and lead generation campaigns.

  • Technical Skills & Experience with: Google Ads and Google Analytics, Meta Ads Manager, Squarespace and Shopify (coding in HTML a plus), MailerLite (or email-specific CRM tools), WellnessLiving, Canva and Adobe Creative Suite, Zapier, Airtable, Notion, Google Workspace, and Microsoft Office

Working Conditions

  • Hybrid work environment with regular in-office attendance.

  • Occasional evening and weekend work required for events, launches, and organizational activities.

  • Occasional travel between Oakville and Toronto studio locations and community event sites.

  • Extended periods of computer-based work and digital communication.

Equity, Diversity & Accessibility
City Dance Corps is committed to creating an inclusive, equitable, and accessible workplace. Accommodation is available upon request throughout the recruitment and employment process in accordance with applicable human rights and accessibility legislation.


APPLY HERE

HIRING: FRONT DESK ADMINISTRATOR

Calling all energizers. The dance-obsessed. The life of the party and health enthusiasts. Your energy is contagious, and your presence lights up every room.
In our vibrant and dynamic studio, you’ll be the heartbeat of the community—welcoming dancers of all levels, inspiring joy, and creating a space where everyone feels at home.
We’re looking for a front desk superstar to be the first smile, the warmest welcome, and the ultimate hype person for every dancer who steps ball change into our studio. If you’re ready to bring the energy, we want you on our team!
The Perks:
  • Paid training
  • Flexible shift schedule
  • FREE dance training
  • Retail discount
  • Discounts on special programming
  • Free parking
Join us and be part of something that moves people.
What You’ll Do
  • Greet & Assist: Welcome students, parents, and visitors, provide information about classes, schedules, and studio policies and offer guidance on learning paths and program options.
  • Customer Support & Sales: Handle phone and email inquiries professionally, assist with client management, and actively promote studio offerings.
  • Registrations & Payments: Support class enrollments, process payments accurately, and guide students in choosing the best programs for their goals.
  • Studio Organization: Maintain a tidy and organized front desk and studio space to ensure a welcoming environment.
What We’re Looking For
  • Experience in administration, sales, customer service, client management, or advisory roles.
  • Strong communication, interpersonal, and multitasking skills.
  • Reliable, responsible, and methodical approach to work.
  • Ability to stay organized and handle a fast-paced environment.
  • Proficiency in basic computer skills and scheduling software.
  • Enthusiasm for dance and the arts!


APPLY HERE

WORK EXCHANGE PROGRAM

Here's what your responsibilities will include:
-Welcoming and assisting new students
-Providing information on our programs, packages, and prices
-Supporting students with purchases and merchandise
-Engaging in administrative work
-Assisting with event setup
-Regular cleaning duties, including studio maintenance
-Stocking supplies and maintaining overall cleanliness
-Arriving on time and fulfilling responsibilities professionally
-Maintaining a positive attitude and respecting staff and fellow participants
-Representing City Dance Corps with professionalism
-Attending monthly in-person or virtual meetings
While responsibility is a key part of the program, we believe in having fun along the way! Become a part of our team today, and let's dance our way to success!
The Work Exchange Program at City Dance Corps plays a pivotal role in creating the exceptional dance atmosphere at City Dance Corps. By joining our vibrant community and contributing your positive energy, you'll have the opportunity to enjoy complimentary dance classes as a token of our appreciation!

ABOUT THE WORK EXCHANGE PROGRAM  
The City Dance Corps Work Exchange program entails a fixed weekly shift, in return for a predetermined number of complimentary dance classes each week or $17.25 account credit per hour. To participate in this program, we request a minimum commitment of three months.
APPLY NOW

VOLUNTEER OPPORTUNITIES

Are you looking for volunteer opportunities? We have some great events happening year-round up that require amazing volunteers!

CLICK HERE TO LEARN MORE!

CO-OP PLACEMENT

If you are a student interested in a Co-Op Placement at City Dance Corps, please email us at info@citydancecorps.com with subject “Co-Op Placement Inquiry”. Please note Co-Op Placements are subject to position availability.

WANT TO TEACH A DANCE CLASS AT CITY DANCE CORPS? 

If you're a professional dancer in Toronto interested in teaching a regular dance class or would like to hold a pop-up workshop at City Dance Corps, please email your CV, headshot and dance reel to info@citydancecorps.com.